Tag Archives: Goals

8 Content Distribution Ideas to Meet Your Brand’s Goals

There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. Do you start a blog? Do you podcast? Should you focus on research studies or whitepapers? How do you

How Do You Set Smart SEO Goals for Your Team/Agency/Project? – Whiteboard Friday

Are you sure that your current SEO goals are the best fit for your organization? It’s incredibly important that they tie into both your company goals and your marketing goals, as well as provide specific, measurable metrics you can work to improve. In this edition of Whiteboard Friday, Rand outlines how to set the right