Tag Archives: Online

Taking Local Inventory Online: An Interview with Pointy’s Mark Cummins

Let’s go back in time 20 years so I can ask you the question, “How often do you look at a paper map every month?” Unless you were a cartographer or a frequent traveler, chances are good that your answer would be, “Hmm, maybe less than once a month. Maybe once or twice a year.”

The E-Commerce Benchmark KPI Study: The Most Valuable Online Consumer Trend of 2018 Revealed

The latest Wolfgang E-Commerce Report is now live. This study gives a comprehensive view of the state of digital marketing in retail and travel, allowing digital marketers to benchmark their 2018 performance and plan their 2019 strategy. The study analyzes over 250 million website sessions and more than €500 million in online revenue. Google Analytics,

GDPR: What it Means for Google Analytics & Online Marketing

If you’ve been on the Internet at all in the past few months, you’ve probably seen plenty of notices about privacy policy updates from one service or another. As a marketer, a few of those notices have most likely come from Google. With the General Data Privacy Regulation (GDPR) set to go into effect on